BeneFit East Coast Expansion Planned; Stores To Offer "Quick Fix" Services
This article was originally published in The Rose Sheet
Executive Summary
BeneFit plans to broaden its West Coast base this year with a series of free-standing store openings in cities along the East Coast. The new boutiques will represent the cosmetic and skin care firm's first significant expansion in the U.S. since it was acquired by LVMH over a year ago.