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European Organics Sales

This article was originally published in The Rose Sheet

Executive Summary

Natural and organic cosmetics sales in Europe will reach over €1 bil. ($1.28 bil.) by the end of 2006, according to UK research firm Organic Monitor. In its September report, "The European Market for Natural Cosmetics," the group notes the German and Italian natural cosmetics markets comprise 70% of the total European naturals category, while France and Germany's markets are the fastest growing. Natural cosmetic products in Germany currently account for 4% of total cosmetic sales, and are expected to approach 10% by 2012, firm notes. Swiss firm Weleda is the largest natural cosmetics marketer in Europe, although new entrants are eroding the company's market share, according to Organic Monitor. Weleda has recently taken steps to grow in the U.S.; last year, the firm established new U.S. headquarters and opened an apothecary and spa in New York (1"The Rose Sheet" Oct. 17, 2005, p. 9)...

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