Reporter – US
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Latest From Eileen Francis
Seven of 10 CBD-containing supplement products tested in a lab did not contain the levels of CBD advertised on the label, says hemp, CBD and natural health product information publisher Remedy Reviews. Most products also were found to contain heavy metals.
P&G approach to advertising for SK-II skin care drove double-digit sales growth in new users and prompted a 27% increase in searches for the line. P&G has saved $1bn from cost-cutting in ad agencies and advertising implemented over past five years, says chief brand officer Marc Pritchard.
HBW Market News: DSM Taps Co-CEOs, Bayer Consumer Ex-US Changes Ad Firm, Recover 180° Sponsors Champ, More
Former PepsiCo exec Beraud's Sh’nnong Beverage launches Ma Functional Iced Teas with CBD+ Natural Botanicals; Chobani expands beyond yogurt with oat-based products; Recover 180° sponsors boxer Deontay Wilder; Mighty Self Balance CBD targets inflammation; Oki CBD drinks reach Florida; Bayer consumer taps ad firm MullenLowe; and Royal DSM will have co-CEOs when CEO Sijbesma leaves.
The agency announces that it cannot conclude cannabidiol is GRAS, potentially heading off GRAS notifications and making NDI notifications a likelier future for CBD use in the supplement sector if any “lawful pathway” is to be found. In addition to a barrage of warning letters to marketers of CBD products, the FDA issued a stark warning to consumers about potential hazards.
Dietary supplement trade groups reacted on 26 November – in CRN’s case with umbrage – to the US Food and Drug Administration’s latest barrage of cannabidiol (CBD)-themed warning letters and accompanying update to consumers regarding CBD safety.
Amazon will offer savings of 25% on own-brand Solimo purchases starting the weekend of Cyber Monday, among other promotions planned across its dietary supplement and personal-care categories. Meanwhile, Vitamin Shoppe and GNC will be discounting products up to 40% during the typically busy five-day stretch for nutrition and wellness shopping.