Latest From Colgate-Palmolive Co.
Church & Dwight estimates 3.5% organic sales growth in 2019 on innovations including Orajel Toothache Strips as well as organic gummy vitamins and "world’s first flossing toothbrush.” Reporting weaker-than-expected Q$ earnings, it plans to raise prices on more product categories in 2019.
Olay skin care ad during Super Bowl with actress Sarah Michelle Geller could usher in era of for women’s products during the event. Marketing experts say as advertisers look to identify more with women’s issues and take on political or social bents, they should tie brands with messaging that is straightforward.
Colgate is relaunching Colgate Total with a formula containing active ingredient stannous fluoride rather than triclosan. Firm says the product will be promoted with in-store displays and ads premiering during the Super Bowl telecast and featuring actor Luke Wilson.
Firm also estimates net revenues would be down 2% to $3.81bn due to losses to foreign exchange. Two-thirds of price increases coming in 2019 are either additional hikes for products the firm began in 2018 or planned in the relaunch of Colgate Total.
- Therapeutic Areas
- North America
- Parent & Subsidiaries
- Colgate-Palmolive Co.
- Senior Management
Ian Cook, Chmn., Pres. & CEO
Dennis Hickey, CFO
Lois Juliber, EVP, Chief, Operations, Developed Mkts.
John Reid, CTO
William S Shanahan, Pres. & COO
- Contact Info
Phone: (212) 310-2000
300 Park Ave.
New York, NY 10022-7499
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